Aid to Artisans Holiday Craft Sale

If you’ve ever been to a local church craft fair, it might be difficult to ever go again after shopping at the Aid to Artisans Holiday Craft Sale.
Glass from Egypt, textiles from West Africa, papier mache from Haiti and other products that are found in hip stores like Anthropologie and ABC Carpet & Home, can be found at Aid to Artisans’ Connecticut headquarters (1030 New Britain Avenue, West Hartford, [More...]
NEWS: Meet Account Manager Natalie Collins

Fathom recently expanded our account team to include Natalie Collins. As a former client (she previously worked at Better Bedding), Natalie is a blast from our past. Most recently, Natalie held an account
manager position at Connecticut ad agency Keiler & Company, where Lockheed Martin was her client.
Natalie will be shepherding a variety of client relationships at Fathom. The spectrum of what we do continues to broaden on all sides of strategic guidance, creative expression and technology. Adding Natalie’s expertise [More...]
Happy Thanksgiving! A Hartford Mural in Action

Outside Fathom’s downtown Hartford office, we get to see some interesting things. A LOT of interesting things. This one we can share . . .
Photo and gif credit: Ben Callaghan

In 1982, Gloria McAdam was Foodshare‘s only employee. Today she has a troop of employees and volunteers who distribute 16 tons of food each day to a network of 300 partners in the greater Hartford, Conn. area that feed 128,000+ neighbors.
You can say that Gloria McAdam’s time is spoken for. Yet, she finds 20-30 minutes each day to write a blog post. I recently had a conversation with Gloria about how Foodshare uses social media. I learned some new things about how a nonprofit with tight resources takes on social media [More...]
Instagram Breeds Insta-addicts

Fathom Art Director Michelle Bashaw has been “Instagraming” since her maternity leave this past summer. For months now she has been persistently pledging her love for the iPhone app so I signed up for an account to find out what the fuss is all about. I too am now obsessed. The following is an interview with Michelle to help us understand the frenzy about this 5-star rated app.
Suzi: How did you get into using Instagram?
Michelle: When I was on maternity leave, I needed to a creative outlet. I knew that posting to my blog, [More...]
Saucer Sled Champion: Legends of the Sled

You know and love the game, but do you know the infamous history of the game’s legends? Unearthed from the basement at Fathom’s headquarters is the never before revealed stories of the most celebrated Saucer Sled Champions.
We hope these legends inspire you to pick up your sled and take to the hill. And, who knows? Maybe you too will join the ranks of these iconic athletes.



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